Faced with new challenges regarding regional appeal and the emergence of overtourism issues, intuition is no longer enough. For local decision-makers, tourist offices and regional promotion agencies, mastering tourism data has become the key to success. Acting as a control tower for your destination, the tourism observatory not only enables you to analyse visitor numbers, but above all to anticipate future visitor flows. But how do you move from simply collecting figures to

Notre solution clé en main vous aidera à mesurer, piloter et communiquer l'affluence en temps réel sur l'ensemble des stations de ski 🏔️

Imagine a vacationer arriving at a ski resort… After a long train ride, they have to take a shuttle to climb up to the resort, without knowing if they’ll catch the one synced with their arrival time. Then they queue to pick up their rented gear, already surrounded by impatient visitors eager to hit the slopes. Once equipped, they head to the ticket office to buy a ski pass: again, the wait can be long, especially during school holiday periods. The next day, on the first ski d

On 14 and 15 January 2025, the Affluences team will be at Museum Connections at Porte de Versailles, the must-attend event for...

The last time the Olympic Games were held in a European capital was only 12 years ago. Even though the world is continuing to evolve and...